A high quality women's jacket for a brand new you. The importance of names and the significance that they carry cannot be overstated. From the moment you first hear your name, to being included in a conversation at work or during a game of basketball, we identify ourselves through our identity. However, these identities are fragile as they are not always permanent. We sometimes change our names for various reasons, like how people do when they get married or choose a new career path; some people even change their names just because they want something different. A more serious issue is the possibility of someone forgetting their name, which can cause them an immense amount of distress because they no longer know who they are.